Digital Account Manager Job at TransPerfect, Philadelphia, PA

eXB3VE42OWJORzltZXpUK2ZtOXZod2pQOWc9PQ==
  • TransPerfect
  • Philadelphia, PA

Job Description

About the job

As part of the Digital Client Solutions Department, the Digital Account Manager plays a key role in the expansion and growth of the new division. They work alongside Sales to pitch digital marketing and performance content services to existing and prospective clients. They work alongside a client services team of digital marketing specialists, building strong and mutually trusting client relationships by providing strategic guidance and delivering tangible results.

The Digital Account Manager is strategic, data-driven, commercially minded and client-focused. They have a deep understanding and hands-on experience in all areas of digital marketing and are pivotal in ensuring client satisfaction, retention and digital account growth. They find it easy to explain digital marketing concepts and strategy to clients and colleagues. They possess excellent cross-cultural communication and organization skills to successfully manage client stakeholders and internal teams. This position reports to a Regional Director of Digital Marketing Services and assists with strategic selling of digital marketing and content performance services while being responsible for digital account retention and growth.

DESCRIPTION

  • Work alongside Sales and the wider client solutions team to sell Search Engine Optimization (SEO), Search Engine Marketing (SEM), social media and performance content to both existing and prospective clients by contributing to RFPs, client pitches, strategic proposals, and Quarterly Business Reviews.
  • Perform research to define strategy (audits, competitor analyses, keyword research, content opportunity analyses) and present findings and recommendations confidently to senior team members and clients.
  • Oversee successful execution of multiregional strategies by our global digital production teams, liaising with client HQ, local stakeholders and agency partners when needed.
  • Perform quality assurance of deliverables to ensure adherence to strategy and guarantee optimal content/campaign performance.
  • Responsible for performance monitoring and reporting of all assigned accounts – setting up performance monitoring dashboards and delivering monthly performance reports with insights and recommendations.
  • Keep up to date on digital marketing trends, technologies and market leaders, and share this knowledge with colleagues and clients.
  • Complete all other tasks that are deemed appropriate for this role and assigned by the manager/supervisor.

REQUIRED EXPERIENCE AND QUALIFICATIONS

  • Minimum bachelor’s degree or its equivalent in marketing, communications, journalism or other related discipline
  • 4-7 years of digital client management experience
  • At least 2 years of digital marketing experience, working in an agency setting (SEO, SEM and/or social media)
  • Strong IT literacy, including proficiency in Excel and PowerPoint and experience with industry tools such as SEMrush, Moz, Ahrefs, Screaming Frog, Google Search Console and Web Analytics platforms (Google Analytics and/or Omniture)
  • Experience planning, launching and managing campaigns in SEO, SEM and/or social media, with international experience a plus.
  • Proven experience retaining and growing client revenue.
  • Clear and succinct verbal and written communication skills.
  • Proven experience using data to drive strategy and results.
  • Close attention to detail and process oriented.
  • Experience auditing websites, marketplace stores or social media profiles to determine the best strategic approach to improve performance, including technical recommendations and development of multiregional keyword and content strategies.
  • Knowledge or fluence in a second language is a bonus.

Job Tags

Local area,

Similar Jobs

HCLTech

Senior Software Tester (Smithfield) Job at HCLTech

 ...Python/ JavaScript tester Job ID: 2800820 Position Type: Full-time Location: 900 Salem St, Smithfield, RI 02917 Onsite...  ...maintaining automation framework Experience in Visual Regression Testing with strong understanding of UI, API, Component and Cross-browser... 

The Sunrider Corporation

Cost Accountant Job at The Sunrider Corporation

 ...UMMARY: Apply principles of accounting to conduct studies which provide detailed cost information, analysis of cost elements and accuracy of product costing. Experienced Cost Accountant to help analyze and interpret the financial implications of our business decisions... 

Century Group

Senior Cost Accountant Job at Century Group

 ...Century Group has partnered with Manufacturing organization who is seeking a Senior Cost Accountant. This is an onsite position located in Alameda. This is a temporary position. Exact compensation may vary based on skills, experience and location. Expected hourly rate:... 

A.T. Still University

ATSU - Summer Research Intern, ATSRI (Missouri Campus) Job at A.T. Still University

 ...ATSU - Summer Research Intern, ATSRI (Missouri Campus) Kirksville, MO ( -Evergreen Job Type Part-time Description A.T. Still University is seeking a non-exempt intern for the A.T. Still Research Institute (ATSRI) on the Kirksville, Missouri campus. The main... 

Canon USA & Affiliates

Talent Acquisition Leader Sr - Medical Device Job at Canon USA & Affiliates

 ...Talent Acquisition Leader Sr - Medical Device - req1616 OVERVIEW Manage requisition workload and meet specific recruiting performance...  ...(s). Coordinate 3rd party search firm and Talent Acquisition agency recruiting utilization Conduct telephone screening and/or in-...