Brand Manager Job at Serta Simmons Bedding, LLC

Serta Simmons Bedding, LLC Doraville, GA 30360

Job Category: Marketing

Location: Doraville, GA, US, 30360
Essential Duties and Responsibilities

  • Own and manage our growing accessories business, with support from Senior Brand Manager, to deliver overall business results including P&L targets (growth and profit), market share growth, and brand health measures.
  • Lead accessory product innovation and go-to-market strategy, coordinating with cross-functional teams (e.g., R&D, PMO, Finance, Sales, Supply Chain, and Consumer Insights) to deliver business results.
  • Support integrated marketing plan development, and partner with internal and external creative teams to develop accessory launch materials, including cohesive brand communications which drive consumer choice in in-store POP, website PDPs, etc.
  • Own data analysis to uncover insights and make recommendations related to promotions, products, pricing, and other key initiatives that will drive business results.
  • Manage monthly and ad hoc performance reporting, analysis, and interpretation of brand performance to make recommendations on brand activities.

Functional/Technical Competencies

  • Accountable: Ability to demonstrate initiative, manage deliverables against timelines, able to independently convert objectives into action plans.
  • Analytical: Demonstrable ability to analyze quantitative and qualitative data to identify patterns, opportunities and gaps, formulate insights, and translate into recommendations
  • Marketing Fluency: Working knowledge of consumer marketing frameworks, concepts, and tactics.
  • Agile: Removes barriers to move faster. Experiments and adapts. Thrives under pressure and fast pace. Embraces change.
  • Collaborative: Experience working with cross-functional teams to drive project deliverables. Ability to influence across and above in a matrix organization.
  • Project Management: Ensure project milestones are met according to commitments; ability to manage and prioritize a wide variety of project types
  • Growth Mindset: Thinks broadly to demonstrate curiosity. Welcomes failure as a learning opportunity. Demonstrates capacity to grow beyond ABM level role.

Experience/Education

  • Experience and fluency in data analysis to deliver recommendations that support business objectives and growth.
  • Experience with brand or product development.
  • Excellent interpersonal and communication skills - Able to skillfully navigate organizational matrix to collaborate with cross-functional teams. Superb verbal and written skills.
  • Strong organization and project management skills - Adept at handling tight deadlines, time pressure, and multiple demands.
  • 2+ years of relevant work experience in marketing, strategy, data analytics, or similar roles.
  • Bachelor’s degree, or equivalent. MBA preferred.
  • Proficient in MS Office skills – PowerPoint, Excel, Word, Outlook, etc.

Job Factors/Work Environments
Travel Requirements:

  • Up to 15%

Key Relationships
Competencies
Employees are required to comply with COVID policies established by a vendor or customer.
It is our policy to abide by all federal, state, and local laws prohibiting employment discrimination, with respect to all terms and conditions of employment, based solely on a person’s race, color, religious creed/religion, sex (including pregnancy, sexual orientation, or gender identity), national origin, ancestry, citizenship status, disability, age, military status, or status as a Vietnam-era or special disabled veteran, marital status, registered domestic partner or civil union status, gender (including sex stereotyping or expression), medical condition genetic information (including family medical history), or any other protected status except where a reasonable, bona fide occupational qualification exists.
SSB will provide reasonable accommodations to applicants and employees who need them, as required by law.
Nearest Major Market: Atlanta

Job Type: Full-time

Pay: $100,000.00 - $145,000.00 per year

Benefits:

  • 401(k)
  • Dental insurance
  • Health insurance
  • Paid time off
  • Vision insurance

Schedule:

  • Day shift

Experience:

  • Product development: 2 years (Required)

Work Location: In person




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