Assisted Living Opportunity - We are currently seeking an Senior Marketing Executive to market and advertise our 60 bed assisted living community in Lakeland, FL.

Responsibilities include:

Develops and maintains productive internal and external marketing strategies including referral sources and community relationships

• Maintains occupancy levels, tracks and trends resident movements, is the central point of contact for all prospective residents and manages the admission/assessment process in collaboration with the community management team

$300 move in BONUS for every new resident move in bought in by the marketing director

Develops and cultivates relationships with religious, healthcare, skilled-care, and other professional businesses and service providers in the community

Identifies, creates and distributes appropriate promotional materials designed to generate additional inquiries

Represents the community at local community functions by making informational presentations

This may also include hosting/leading local support groups and participating in other appropriate community organizations' events

Meets or exceeds the community's established performance measures of the minimum contacts to be made per month

Meets budgeted occupancy goals for the community

Cultivates resident and family relationships to generate leads, conducts community tours and assesses candidates' needs

Follows-up with prospective residents and family members through phone, mail, e-mail and direct visits to encourage/obtain a move-in commitment

Maintains appropriate prospect database per community policy

Completes/submits all required budgets, reports, analysis, and forms in a timely manner

Collaborates effectively with community executive director and management team

May perform other duties as assigned by the Supervisor

Supervisory Responsibility None

Work Environment Works all throughout the community/facility, local community and marketing events

Moves intermittently during working hours

General background and experience include:

• Experience in an Assisted Living, Skilled Nursing Facility (SNF) or Long Term Care (LTC) community preferred.
• Professional experience working with Dementia and Alzheimer's individuals is highly preferred.
• Must have excellent verbal and written communication skills and be able to direct personnel at all levels.
• Must be willing to travel to hospitals and rehabs and build connections to bring new resident move ins

Job Type: Full-time

Pay: $32,000.00 - $37,000.00 per year

Schedule:

• 8 hour shift
• Monday to Friday

Supplemental pay types:

• Bonus pay
• Commission pay

Ability to commute/relocate:

• Lakeland, FL 33803: Reliably commute or planning to relocate before starting work (Required)

Shift availability:

• Day Shift (Required)

Willingness to travel:

• 50% (Required)

Work Location: One location

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