Social Media Manager Job at Wilderness Hotel and Resort Inc

Wilderness Hotel and Resort Inc Wisconsin Dells, WI 53965

Do you eat, sleep, and breathe social media!? If you answered YES! Keep Reading….Wilderness Resort in Wisconsin Dells, WI is looking for a driven, passionate, positive and highly organized Social Media Manager! This is a full-time role based in Wisconsin Dells, WI..

The right candidate for this role will have passion for content creation, an eye for photography, and a pulse on social and social media trends. If this is YOU, Keep Reading to learn more and APPLY today! Key Responsibilities: • Excellent communication skills, both written and verbal. • Day-to-day platform management, which includes creating, writing, and publishing stories and posts.

  • Calendar management, staying on top of and keeping the social calendar up to date. • Community management & engaging with our loyal community. • Analyze performance of organic pages and craft reporting strategy. • Developing weekly, monthly and quarterly reports and communicating this analysis and findings to relevant internal groups.
  • Produce assets in Photoshop, Illustrator or Final Cut/Adobe Premiere or with other creative programs. • Assist with launch of new channels, i.e. TikTok and Snapchat. • Facilitate brand and company awareness through various social media channels.
  • Ensure brand consistency in copy through tone, voice and terminology. • Supervise all aspects of social media interaction between customers and the company and ensure a positive customer service experience. • Create actionable plans to both grow and maintain followers through popular social media platforms such as Twitter, Facebook, Instagram, LinkedIn, and Pinterest. • Ensure progress on all platforms by using analytical tools such as Google Analytics.
  • Stay on top of hashtag/content optimization best practices. • Plan out engaging stories, posts, and content series with proper brand, voice and tone. • Measure the success of social media campaigns. • Ability to work to in a fast-paced environment, while maintaining a positive “can-do” attitude.
  • Ability to balance and manage multiple projects at once. Qualifications and Requirements: To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
You have 3-5+ years of experience leading Twitter, Instagram, Facebook channels, with TikTok and Snapchat experience being a plus. Nuanced understanding of each platform and how to optimize copy and content across these platforms. • You have a solid understanding of social content management systems and standard methodologies. • You have experience creating static assets and editing with Photoshop or other creative programs (animated assets and video editing a plus).

  • You’re analytical and action-driven, turn data into action, being able to define and refine content strategies based on performance insights • Limitless creativity, obsession with social media, and a keen eye for detail. • A natural trend tracker and keep up with all the major news and updates in the digital and consumer media space. • You are organized, detailed, and a collaborative team player with an open mind and willingness to learn. • You know everything there is to know on social media and can become a hard-working brand ambassador for all things Wilderness.



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