Company Summary:

Be part of a more sustainable future with Greenworks Tools. We're looking for dynamic leaders who are excited and eager to help us bring cutting-edge green technology to the marketplace.
Greenworks Tools is the leader in battery-powered outdoor power tools for DIY consumers and landscaping professionals. Our company distributes Greenworks-branded and private label products, as well as products for an extensive network of original equipment manufacturers. With a robust lineup of Greenworks-branded products including 24V, 40V, 60V, 80V, and commercial-grade 82V battery-powered cordless outdoor power tools, a full line of corded equipment, and reel mowers, Greenworks Tools offers the right tool for every job.
Utilizing best-in-class battery, control, and drive technologies, Greenworks Tools deliver the power and performance of comparable gas-powered tools without the mess, noxious fumes, pollution, vibration, and noise associated with gas products.

Position Summary

• Be the expert in cordless commercial vehicles (ride-on mowers, utility vehicles) by identifying and understanding the needs and expectations of the end user
• Develop and apply product marketing content strategies to insure product market acceptance
• Manage the product portfolio throughout the product life cycle within an omni-channel environment, gathering and prioritizing product and customer requirements, defining the product vision, and working closely with, engineering and operations to deliver best in class products - in addition to working closely with customers, sales, and marketing to ensure customer needs are met
• Determine customers' needs and gaps by conducting qualitative and quantitative VOC research: Including but not limited to observational, end user, tactical, online, reviews
• Develop new products to market by analyzing proposed product requirements and product development programs; preparing return-on-investment analyses; establishing time schedules with engineering and marketing
• Define the product strategy and roadmap
• Develop new products to market by analyzing proposed product requirements and product development programs; preparing return-on-investment analyses; establishing time schedules with engineering and marketing
• Develop compelling feature/benefit stories for each product
• Develop go to market strategies with sales and marketing
• Responsible to achieve objectives as they relate to agreed-upon time-to-market, customer expectations, target cost, margin, and profit objectives
• Perform line management and rationalization to insure product vitality
• Develop training materials and conduct product demonstrations for sales enablement
• Maintain professional and technical knowledge by attending educational workshops; reviewing professional publications; establishing personal networks; participating in professional societies.

Experience Required

• 3-5 years of product management/development experience
• Experience with outdoor power equipment vehicles (ride-on mowers, utility vehicles)
• Experience in working with outdoor equipment preferred.
• Excellent presentation, verbal, and written communication skills
• Strong problem-solving capability with demonstrated leadership in driving quality improvements.
• Self-starting with solid follow-through and multitasking abilities
• Ability to handle a fast-paced environment and challenging workload

Education Requirement

• Bachelor's Degree (Business Management, Marketing, Communications)

Work Location

• This position is located at Greenworks' US headquarters in Mooresville, NC.

Travel

• This position requires up to 5-10% travel, primarily domestic, but also international