Director, Content Strategy | Food & Beverage Job at Dotdash Meredith

Dotdash Meredith New York, NY 10281

$70,000 - $80,000 a year

As a Director of Content Strategy, you will partner with the sales, marketing and editorial teams to play an integral leadership role in ideating smart, strategic ideas for advertising partners in the Food and Beverage industries. You’ll solve advertiser challenges and meet consumer needs through the creation of meaningful branded content experiences and be able to communicate these experiences concisely and impactfully.

This position reports to the Senior Director of Content Strategy for F+B and will work across the Dotdash Meredith portfolio of brands, with a strategic focus on The Spruce Eats, Food and Wine, Eating Well, Simply Recipes, Serious Eats and Liquor.com.

Responsibilities:

  • Oversee content strategy on sales opportunities, creating smart, strategic ideas for Food and Beverage advertising partners across formats: video, social, digital and print
  • Attend brainstorms, ideate concepts, and deliver strategic write-ups to be integrated into final deck proposals
  • Compile production costs from internal teams and effectively relay to sales and clients, as necessary
  • Foster relationships with the sales, marketing and editorial teams, ensuring you’re up to date on each brand’s unique brand voice, content products and opportunities
  • Lead presentations on ideated content strategies in pitches with agency and client partners
  • Act as lead creative through line from pitch phase through execution, onboarding in-house production teams on sold concepts and acting as quality control throughout the production process

Qualifications:

  • BS/BA or equivalent professional experience
  • 8+ years in a digital media environment. Bonus points for content studio, creative agency and/or content marketing experience.
  • Demonstrated leadership experience with the RFP cycle, from pre-sale ideation to post-sale follow through.
  • Demonstrated experience and/or interest in the Food + Beverage categories
  • Collaborative: You are a team player who knows a good idea can come from anywhere
  • Communicative: You have strong written and verbal communication skills as well as strong interpersonal skills
  • Creative: You look at the world through a creative lens and are energized by brainstorming sessions with your peers
  • Connected: Avid consumer of content in its various forms across platforms.

Job Type: Full-time

Pay: $70,000.00 - $80,000.00 per year

Benefits:

  • 401(k)
  • Dental insurance
  • Flexible schedule
  • Health insurance
  • Paid time off
  • Vision insurance

Schedule:

  • 8 hour shift

Ability to commute/relocate:

  • New York, NY 10281: Reliably commute or planning to relocate before starting work (Required)

Work Location: Hybrid remote in New York, NY 10281




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