Daxko powers health & wellness throughout the world. Every day our team members focus their passion and expertise in helping health & wellness facilities operate efficiently and engage their members.

Whether a neighborhood yoga studio, a national franchise with locations in every city, a YMCA or JCC-and every type of organization in between-we build solutions that make every aspect of running and being a member of a health and wellness organization easier and delightful.

As the Director of Demand Generation, you will lead the go-to-market execution for Daxko products in the health, fitness, and wellness market. You will report directly to the Chief Marketing Officer, and play a critical marketing leadership role in achieving the company’s growth and strategic objectives. You will be a trusted partner to the product, sales, and services organizations.

We need an experienced marketer with a proven track record of delivering results in a complex, high-growth and fast-paced enterprise SaaS company. Do you have what it takes to help our team power health and wellness throughout the word? If you answered yes- keep reading!

In this role, you will report to the Chief Marketing Officer.

• Exceptional collaborator with expert level interpersonal and communication skills
• Demonstrated command of managing throughout the lifecycle of value
• Excellent organizational skills and attention to detail
• Proficiency in the Jobs to Be Done and Outcomes Based Research innovation methodologies
• Strong analytical and problem-solving skills
• Strong supervisory and leadership skills
• Ability to function well in a high-paced and at times stressful environment.
• Bachelor’s degree in business, marketing or a related field.
• Seven (7) + years related experience required
• Five (5) years of experience managing, growing, and leading a team
• Experience fostering organizational alignment surrounding the formulation and execution of go to market strategies
• Experience using and reporting with Salesforce and HubSpot
• Bonus points for: Passion for health and wellness industry

A typical day will include:

• Developing and delivering marketing and brand strategies
• Delivering new, cross sell and engagement campaigns to achieve market share, pipeline, and bookings targets
• Managing multi-million-dollar budget to maximize value delivery
• Analyzing and disseminating ROI on marketing programs and initiatives to stakeholders and calibrating future strategies and investments
• Partnering with the CMO to lead and inspire a team of marketing professionals
• Upholding a culture rooted in an obsession with the markets we serve, a commitment to excellence in our craft, a growth mindset, and data-driven decision making
• Assessing, training, and developing individual marketing competencies in strategy, branding, communication, demand generation, creative execution, and marketing operations
• Ensuring alignment of Marketing team operations with business strategy

Daxko is dedicated to pursuing and hiring a diverse workforce. We are committed to diversity in the broadest sense, including thought and perspective, age, ability, nationality, ethnicity, orientation, and gender. The skills, perspectives, ideas, and experiences of all of our team members contribute to the vitality and success of our purpose and values.

We truly care for our team members, and this is reflected through our offices, benefits, and great perks. These perks are only for our full time team members. Some of our favorites include:

Flexible paid time off

• ️ Affordable health, dental, and vision insurance options

Monthly fitness reimbursement

401(k) matching

New-Parent Paid Leave

1-month paid sabbatical every 5 years

Casual work environments

Remote work

All your information will be kept confidential according to EEO guidelines.