Director of Marketing Job at Teal Systems
At TEAL, we are passionate about working every day to make our business better tomorrow. We pride ourselves on not only delivering the best managed central plants in the world, but in consistently providing exceptional customer service to both new and existing clients.
TEAL believes in hiring only the best Director of Marketing: within our industry. The Director of Marketing will be responsible for overseeing all marketing efforts to assist in driving sales by growing into new geographic and vertical markets, and building brand awareness while promoting, supporting, and upholding established strategic initiatives, policies, and procedures. This role will be responsible for developing, implementing, and executing marketing strategies to strengthen the company’s market presence fostering relationships within the industry. We are looking for someone looking to challenge the status quo and who is driven to find a better solution to the way it’s done today. Our ideal candidate will have a proven record of providing comprehensive and unique solutions in order to support the growth in revenue and market share.
This position can be based in Missouri City or Dallas, TX, and report to our VP of Sales & Marketing who is located in Dallas, TX. This position ensures positive employee relations while practicing our Company Values.
If based in Houston, the position will be in our Missouri City, TX office until we move into our NEW facility located in East River, EADO area. Move expected Q1 of 2023.:
ESSENTIAL FUNCTIONS:
TEAL believes in hiring only the best Director of Marketing: within our industry. The Director of Marketing will be responsible for overseeing all marketing efforts to assist in driving sales by growing into new geographic and vertical markets, and building brand awareness while promoting, supporting, and upholding established strategic initiatives, policies, and procedures. This role will be responsible for developing, implementing, and executing marketing strategies to strengthen the company’s market presence fostering relationships within the industry. We are looking for someone looking to challenge the status quo and who is driven to find a better solution to the way it’s done today. Our ideal candidate will have a proven record of providing comprehensive and unique solutions in order to support the growth in revenue and market share.
This position can be based in Missouri City or Dallas, TX, and report to our VP of Sales & Marketing who is located in Dallas, TX. This position ensures positive employee relations while practicing our Company Values.
If based in Houston, the position will be in our Missouri City, TX office until we move into our NEW facility located in East River, EADO area. Move expected Q1 of 2023.:
ESSENTIAL FUNCTIONS:
- Plan and execute campaigns for corporate promotion, launching of new product lines, expanding to new geographic territories, growing into new vertical markets, etc.
- Develop strategies and tactics to get the word out about the company and drive qualified traffic to the front door.
- Deploy successful marketing campaigns and own their implementation from ideation to execution.
- Become the organization's agent towards external parties such as media, stakeholders and potential clients and build strategic partnerships including with existing clients’ marketing teams for co-branding, co-marketing, etc.
- Own and manage the Company website and its maintenance, SEO, social media content creation, etc.
- Analyze consumer behavior and adjust email and advertising campaigns accordingly.
- Direct or coordinate an organization's financial or budget activities to fund operations, maximize investments, or increase efficiency.
- Conduct general market research to keep abreast of trends and competitor's marketing movements.
- Prepare reports of findings, illustrating data graphically and translating complex findings into written text.
- Create and manage sales collateral including brochures, handouts, presentations, etc.
- Assist sales team with trade show, client trips, conferences, etc. including booths, giveaways, swag, etc.
- Collaborate and manage 3rd party providers including marketing specialists, promo and branding companies, etc.
- Control budgets and allocate resources amongst projects.
- Analyze operations to evaluate performance of a company or its staff in meeting objectives or to determine areas of potential cost reduction, program improvement, or policy change.
- Direct, plan, or implement policies, objectives, or activities of organizations or businesses to ensure continuing operations, to maximize returns on investments, or to increase productivity.
- Appoint department heads or managers and assign or delegate responsibilities to them.
- Participate in the development of branding and corporate identity initiatives
- Develop and implement marketing plans, including promotional calendars and programs, new product introductions and other marketing projects.
- Ensure TEAL brand standards are adhered to internally and externally.
- Someone looking to challenge the status quo and driven to find a better solution to the way it’s done today.
- Create strategies and tactics to present TEAL as an innovator thought leader in sustainability and energy conversation. Proactively deploy and exhibit the TEAL Values.
- Other duties as assigned.
- Ability to create and deliver persuasive presentations tailored to the audience needs.
- Must have strong written and verbal communication skills. Will be required to submit examples of work.
- Ability to build and cultivate productive professional relationships.
- Must be able to work independently and be highly self-motivated.
- Must be able to attend events outside of the regular work schedule.
- Must have the ability to travel as needed with overnight stays.
- Bachelor’s degree in Business, Marketing, Communications, or related field, is required.
- Minimum 5+ years of experience in marketing.
- Excellent leadership and organization skills.
- Analytical and creative thinking.
- Ability to transition seamlessly among projects of varying scale, audience, format, and distribution channel.
- Ability to work cooperatively and effectively with a variety of personality types.
- Proficiency in Microsoft Office Suite is required.
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