Head of Food & Drink Job at Ascential

Ascential New York, NY

We're looking for a Head of Food & Drink to join our team in North America as part of our Content function.
The Head of Food & Drink joins WGSN’s global Food & Drink team to research, write and lead the content that will enable our Food & Drink clients to create successful new products. You will be based ideally in North America, though also considered in the UK.
You will be a forward-thinking trend forecaster and will have expert knowledge of the Food & Drink industry. You will provide world-class trend research and strategic thought leadership that will enable WGSN’s food & drink clients to capitalise on changing consumer behaviours and needs. You will have experience in new product development and will deliver insight across all food & drink categories for all regions and demographics.
You will be skilled at spotting global trends, comfortable using data, and able to contextualize for specific markets. You will champion sustainability, diversity and inclusivity across all our content. Reporting to the Director of Food & Drink, and leading a team of strategists and analysts, you will be able to drive, mentor and upskill the team to deliver WGSN’s global food & drink content strategy.
The Head of Food & Drink will contribute to and manage food & drink content and collaborate with teams working on WGSN’s content offers for other industries. You must be able to build and maintain strong relationships with our sales and marketing teams and be a go-to industry expert and resource for our team and our clients. You should be confident presenting to clients and at events and industry functions.

Key Responsibilities
  • Forecasting the impact of social, technological, economic, environmental and cultural change around the world on food & drink consumers and the food & drink industry
  • Managing a team of strategists with report ideation, creation, editing and scheduling, while also developing the team through reviews and ongoing training
  • Manage the food & drink content calendar, publishing schedule and commissioning freelancers
  • Produce presentations and webinars of your research and insight, and deliver it internally and externally
  • Work across the wider WGSN business including other content verticals, and business functions like data and product
  • Act as an ambassador for WGSN by speaking at global conferences and seminars. Please note international travel may be required.
  • Work with WGSN commercial teams to build and maintain strong client relationships and drive new business
Your Experience
  • Deep understanding of the food & drink industry across multiple markets and categories. Ideally you will have experience in NPD, and have good knowledge across food and drink.
  • Prior experience in NPD in the drinks industry is desirable.
  • Deep understanding of the global food & drink market around consumer behaviour and generational shifts
  • Excellent ability to deliver insight and analysis through report writing, presentations, webinars, video and podcasts
  • Strong editing skills
  • Deep understanding of the role data and analytics plays in trend forecasting.
  • Ability to work and interrogate qualitative and quantitative data to extract meaningful insights
  • Excellent organization, communication and collaboration skills with the ability to work within an international team to ensure production standards, reports or outputs are of a consistently high standard and submitted on time. Please note the team is based in multiple time zones
  • Fluent English speaker and writer. Fluency in other languages is an advantage
  • Technical skills: Microsoft Office, Google Workspace, Adobe Creative Suite, Slack, Social Media platforms

What We Offer
Our benefits package incorporates what we’re passionate about – unlocking your future, overall well-being and sustainability – whilst giving you control over your benefits.
  • 15 days of holiday per year and an extra day for each year of service up to 20 days
  • 401K – Saving Incentive plan
  • Medical and Dental Insurance plans
  • Flexible Spending Accounts
  • Vision benefits
  • Great learning and development opportunities
  • Life Assurance and Disability insurance
  • Option to opt into the Ascential Shares Scheme

About WGSN
We offer insights and inspiration from around the globe. We help our customers stay ahead and informed through trend forecasting and data science. We believe inspiration comes from the monumental and the mundane.
If you’re passionate about fashion and lifestyle this is a great place to be, giving you the opportunity to work with the world's most creative trend experts, designers, editors, account managers, marketers, product developers, customer service experts and much more in a meritocratic, high performance company.

Why choose us?
At Ascential, diversity, equity and inclusion is core to us. We’re a company built around our people - and we’re committed to supporting each and every one of them to be the best they can be. We love having a diverse team of people who bring new ideas and different strengths and perspectives to Ascential. Our employee-led networks, Ascential Pride, Black in Business and EmPower: An Ascential Women's Initiative, help us to create a place where communities and allies can connect and share experiences. In addition, our Early Talent programmes help grow and foster diverse new talent for our sectors.
We are committed to supporting the environment and sustainability, including ensuring our pension plan defaults to sustainable options and striving to be net zero by 2030.
Recognising great performance is a key part of our culture. Our Awards schemes recognise and reward the brilliant achievements of our people.
We have a truly flexible working environment with a wide range of flexible, hybrid and agile-working arrangements. Conversations about flexible working have always been - and will continue to be - actively encouraged here.
We want to ensure everyone has the opportunity to perform their best when interviewing, so if you require any reasonable adjustments that would make you more comfortable during the process, please let us know so that we can do our best to support you.
If we inspire you, why not join and inspire us? Find out more on what our
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