Marketing Data Analyst Job at Newpro Operating LLC

Newpro Operating LLC Wilmington, MA 01887

Do you geek out over data? Are you curious about trends and consumer behaviors? Do you find yourself building THE perfect spreadsheet over and over? WE WANT TO TALK TO YOU!

We are looking for a Marketing Data Scientist to play an intricate role in lead attribution and budget allocation to support our goal of acquiring new customers in the New England area. This rockstar will help ensure we spend our marketing budget efficiently as we target our audience through successful campaigns...because WE LOVE DATA TOO!

Your Responsibilities:
  • Analyze sales funnels and customer intent
  • Measure ROI of digital and traditional advertising campaigns
  • Report on marketing KPIs like leads, conversion rates, and digital traffic
  • Monitor budget distribution and performance of paid ad campaigns
  • Conduct competitive research and analyze benchmarking data
  • Research and implement marketing tools and platforms to benefit marketing and call center campaigns
  • Work closely with your marketing team to identify opportunities for new client acquisition
Role Requirements:
  • Strong Proficiency in salesforce or comparable CRM platform
  • 3-5 years Work experience as a Marketing Analyst or similar role in a B2C environment
  • Strong Proficiency in PowerBI or Tableau visualizations experience
  • Experience with PPC campaigns
  • Strong Excel Proficiency
Kudos if you have:
  • Expertise in Google Analytics
  • Understanding of SEM campaign strategies and SEO practice
Best-In-Industry Compensation Package:
  • $70,000-$75,000 annually
  • Continuing education, including attending conferences and company-provided resources to help with individual growth and development.
  • Mac laptop, multiple screen-support, standing desk.
  • Paid Time Off and Holiday Pay.
  • Health, Dental, and Life Insurance.
  • 401K with Company Match.
  • Short- and Long-Term Disability.
  • Pet Insurance
  • Vision, Critical Illness, and Accident Insurance Available.
  • Flex Savings and Health Reimbursement Accounts.
  • Flex Summer Hours.
If you feel you meet the qualifications, please submit your resume and someone will get back to you as soon as possible.

NEWPRO Mission Statement: Helping people live better lives by delivering a hassle-free, first-class home improvement experience.

EEO STATEMENT:NEWPRO is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, gender identity, sexual orientation, pregnancy and pregnancy-related conditions, or any other characteristics protected by law.



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