The Specialist, Web & Marketing (USPI) for the Tenet Strategic Marketing Group (TSMG) will be assisting in efficiently maintaining an essential element of the patient experience: a mobile-first website and related online resources for USPI. As part of a collaborative and fast-paced web team, this position will provide front-end development and content updates for Tenet’s ambulatory surgery centers and surgical hospitals. In addition, this position will support all marketing needs for the USPI organization.

Essential Duties and Responsibilities

Websites

• Provide excellent support for Tenet healthcare marketers’ and communications teams’ requests to apply new or updated content to websites.
• Support integration of third-party tools into web properties

• Proactively work with the team to ensure all web properties maintain the highest standards of quality, ethics, and legal compliance (including HIPAA and American Disabilities Act)
• Confirm, recommend, and execute SEO best practices are applied to every content update, from content to coding

• Support integrations between technical platforms, to ensure high quality and efficiency
• Provide content editing and graphic design support to efficiently improve deliverables
• Recommend solutions for creating a convenient and enjoyable mobile-first user experience

Administration & Marketing

• Assist with various marketing activities and project management
• Partner with local USPI facilities to support all marketing material needs and requests. Work collaboratively with marketing cross functional teams to complete all marketing requests.
• Compile USPI competitive marketing assets, including web content, and make recommendations to more effectively drive marketing messaging and tactics.
• Monitor results of marketing assets and channels to identify best practices and share out as needed across field marketing teams.

Qualifications

Education/Experience

• Bachelor’s Degree preferred (ideally in Web Development or Digital Marketing)
• 1-3 years related experience
• Basic understanding of Adobe creative tools like Photoshop or InDesign
• Prefer Experience with Google Analytics and Google Tag Manager
• Prefer experience managing digital marketing campaigns and related landing pages
• Prefer experience creating efficient solutions for managing multiple consumer websites

Knowledge, Skills, Abilities

• Extreme attention to detail and focus on zero-defect execution
• Understanding of HTML, CSS, HTML5, with knowledge of JavaScript/jQuery
• Understanding of best practices in front-end development for UX, SEO and web analytics
• Strong interest in exploring and applying modern day media platforms and the tools used to engage consumers
• Passion for creating processes and website systems better, faster, more efficient
• Demonstrated ability to work collaboratively with colleagues across all areas and levels of the company

Professional Attributes

• Detail oriented - Strong attention to detail and desire for excellence in quality
• Efficient – Passion for moving faster, producing more, and identifying solutions for major improvements; loves to identify bottlenecks and fix them through collaboration
• Self-motivated- Outcomes-focused individual who holds herself/himself to a high performance standard, but maintains a sense of proportion and humor
• Authentic- Has deep integrity and holds personal and professional values consistent with Tenet’s mission, vision and values

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Employment practices will not be influenced or affected by an applicant’s or employee’s race, color, religion, sex (including pregnancy), national origin, age, disability, genetic information, sexual orientation, gender identity or expression, veteran status or any other legally protected status. Tenet will make reasonable accommodations for qualified individuals with disabilities unless doing so would result in an undue hardship.